Sabina Knows

[Replay] Watch This Week’s Free Training: Streamlining & Automating Your PR, Social Media & Newsletter Work

Posted September 2, 2016 · by Sabina

This week's (free) training was intense, but not in a bad way. It was more intense in a, "Wow, there was so much packed into that hour (and some change) that my brain in spinning. In a good way. I'm getting on this ASAP." I know this because that was a line from an … [Read more...]

This Week’s FREE PR Training: Automation is Your Salvation: Strategies to Streamline Your PR, Social Media, & Newsletter

Posted August 30, 2016 · by Sabina

I created this week's (free) Press for Success PR training for those of you who are feeling stressed, frazzled, mired in busy work and out of breath, mentally and hey, perhaps physically. I get it, because I was once like you, and sometimes - when I'm neglecting to … [Read more...]

How to Find Media Contacts: 5 of My Favorite (Free) Strategies

Posted August 26, 2016 · by Sabina

If I had a dollar for every time I'm asked... One of the questions I get asked by small business owners most often is this one: "How can I find the media contacts for XYZ?" Fill those last three letters in with any magazine, blog, or television show and you'll … [Read more...]

(PR TRAINING) How to Build Authentic & Strategic Relationships with the Press, Even if You’re Starting from Scratch

Posted August 17, 2016 · by Sabina

Good day friends! It's time to wake up and smell the opportunity that is brewing! The opportunity in question today is a big one and it's going to save you time, stress, money, and hassle: It's the chance to learn how to build relationships with local and national … [Read more...]

Her Biz was in Forbes 3x in One Year. This is Exactly How She Did It…

Posted August 15, 2016 · by Sabina

For most entrepreneurs or small business owners, getting a public "shout out" in Forbes once is a big-dream goal, but today I’m going to tell you about an entrepreneur - and busy mother of two - who managed to land powerful publicity from the prestigious media outlet - … [Read more...]

(VIDEO REPLAY) How to Bust Through Fear, Imposter Syndrome, Analysis Paralysis & Overwork/Overwhelm for Publicity – and Business – Success

Posted August 10, 2016 · by Sabina

Hello guys and gals! Yesterday I hosted my bi-weekly, live (and free!) PR training and it. was. amazing! Our topic was Public Relations Success for the Stressed, Overworked, or Shy and it was clearly a topic that was needed by more than one listener! One big reason … [Read more...]

Free PR Training: Public Relations Success for the Stressed, Overworked or Shy

Posted August 8, 2016 · by Sabina

Do any of the following feelings apply to you when it comes to your public relations and social media work and outreach? Stressed and Anxious Overworked & Stretched to the Limit Shy and Frozen Experiencing Imposter Syndrome That Keeps … [Read more...]

[SWIPE THIS] Olympics-Inspired PR, Social Media, Sales & Blog Strategies for Gold Medal Buzz

Posted August 5, 2016 · by Sabina

Whether or not you are a fan of the Olympics, here are two facts about the Games your business and brand need to have a think about before you decide to glaze over it and leave it out of your marketing and PR plans save for a quick, generic poster with a "Go Team USA!" … [Read more...]

Want Your Biz on Good Morning America or HSN with Tory Johnson? Here’s How She Wants You to Get In Touch…

Posted July 11, 2016 · by Sabina

Let's Talk About What Tory Johnson is Doing for Small Biz Owners... Getting questions fired at me about landing major, brand-changing publicity opportunities is something I have grown accustomed to - it comes with the territory of my "past life" as a PR agency owner in … [Read more...]

Did You Miss It? Holiday PR Prep Part Three: Training Replay, Homework & Companion Guide Here

Posted July 9, 2016 · by Sabina

LET'S TALK ABOUT HOLIDAY PR PREP PART THREE... You did it! Many of you were with me this week as we completed the final class in our three part holiday-themed media outreach work, and I'm so happy for you that you not only showed up to learn, but so many of you … [Read more...]

Holiday PR Prep Part Three LIVE: Be There or Be…Bummed You’re Missing These Must-Know PR Strategies

Posted July 6, 2016 · by Sabina

HOW TO LEVERAGE YOUR HOLIDAY PRESS INTO SALES & YOUR PITCHES INTO LONG TERM MEDIA RELATIONSHIPS Wow! It’s already time for the final installment in my free, 3-part Holiday PR Prep series. It feels strange to be writing you this as sweat rolls down my forehead, but … [Read more...]